From 400 to 1,700: The Unstoppable Growth of Bozard Ford’s Mobile Service

Customers today expect more convenience than ever, and dealerships need to adapt to stay competitive. With growing demand for faster, more accessible service, how can your dealership meet these expectations while boosting efficiency and retention?

In this episode of Retention Roadmap, sponsored by DriveSure, we dive into the innovative world of mobile service with Jeremy Stephens, Remote Operations Director at Bozard Ford Lincoln. We explore the benefits of his new approach to customer service, which operates over 40 mobile units that deliver fast, convenient service directly to customers’ doorsteps. We also discuss how mobile service is improving retention rates, increasing shop capacity, and creating new revenue opportunities, particularly with fleet customers.

What we discuss in the episode:

• How Bozard Ford's mobile service improves customer satisfaction and reduces wait times
• The role of mobile units in optimizing shop capacity and technician efficiency
• Key services offered through mobile units, from tire replacements to diagnostics
• Strategies for selling mobile service to fleet customers and boosting revenue
• Why mobile service is reshaping the future of dealership operations

Resources from this episode: 

• 2023 Dealership Service Retention Report 

Social Media:

• Connect with Jeremy on LinkedIn
• Connect with Bill on LinkedIn
• Follow Roadmap Retention on LinkedIn